Published on January 17th, 2012 | by Duncan Riley0
Polaroid To Offer Android Powered Camera
Polaroid, a company best known for its previous sales of instant cameras, is back again after multiple Chapter 11 bankruptcies with a new camera with a difference: it runs on Google’s Android operating system.
The Android powered SC1630 features a 16-megapixel 1/2.33-inch CCD sensor camera, with built in 3X optical zoom (5x digital,) 3.2″ touch screen display, Wi-Fi and Bluetooth. There’s no cellular access, but the camera does have a microphone and speaker, so in theory you should be able to use it to make VOIP calls when you’re connected to the internet.
The camera ships with a smart album feature that organizes photos by location (complete with geotagging), people (with face recognition) and date, and a variety of image editing features including red-eye removal, color correction, resizing and cropping. Also built in is one click sharing of pictures and video to social sharing site, and to friends.
If that isn’t enough, by running Android the camera opens up the full Android marketplace to users, and this includes thousands of camera/ picture specific apps.
The camera is due to go on sale later this year, with an unconfirmed price tag of $299.
In the age of ever improving smart phone cameras, were not sure how much of a market this camera will, but there are many who buy the iPod Touch, and this is a similar offering but with a much better camera attached.